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Triumph Motorcycles to enter India

Discussion in 'Non FIAT Cars and two wheelers' started by amit, Apr 16, 2013.

  1. amit

    amit Superiore

    Navi Mumbai
    Iconic British motorcycle manufacturer Triumph Motorcycles is all set to launch their bikes in India. Post their participation at the last Auto Expo, plans are firming up fast and soon Triumph bikes will be seen on Indian roads.

    Some key highlights are:

    - CKD bikes will be launched in end 2013 / early 2014.
    - First dealership will be opened in New Delhi this year.
    - State of the art manufacturing plant will be set up in Narasapura (Hope I got the name right?), Bangalore by end of 2015.
    - Once the manufacturing plant is ready, Triumph's real onslaught on the Indian two wheeler market will begin.
    - Bikes specially made for India are being planned. These bikes will target the heart of the Indian 2 wheeler scene.
    - I can't disclose the engine capacity at this moment. All I can tell you is that it will be the smallest engine ever made by Triumph :).
    Last edited: Apr 16, 2013
    2 people like this.
  2. I will be in the queue to book one, I am great fan of their bikes looks.
  3. Surya

    Surya Superiore

    Namma Bengaluru
    Triumph Rocket the biggest and most powerful ever produced - Triumph Rocket

    t1.jpg t2.jpg t3.jpg t4.jpg
    1 person likes this.
  4. Oh My, what a look.
  5. Surya

    Surya Superiore

    Namma Bengaluru
    Surely this wont debute in india it will be a way down scaled down version to suite Indian roads
    Last edited: Apr 16, 2013
  6. theblack

    theblack Esperto

    not to mention super super expensive
  7. Surya

    Surya Superiore

    Namma Bengaluru
    Rocket III is 2294CC powered, weighs 320 kgs approx. cost 2200000 /-INR
  8. Cubbie

    Cubbie Superiore

    Triumph enters India, launches motorcycles from Rs. 5.7 lakh

    New Delhi: After a delay of nearly two years, British motorcycle brand Triumph today entered the Indian market with ten models, priced between Rs. 5.7 lakh and Rs. 20 lakh (ex-showroom Delhi).

    The company, which has set up a wholly-owned subsidiary in the country, will start delivering its bikes from January next year and aims to sell around 500 units in the first six months of the launch in the country.

    "We are aiming to sell around 400-500 motorcycles in the first six months of the launch. In the next one year, we are targeting to sell around 1,000 units in the Indian market," Triumph Motorcycles Director - Sales and Marketing (Global) - Paul Stroud told reporters here.

    When asked about the reason for the two-year delay in entering the Indian market, Stroud said the company took time to formulate product strategy for the Indian market.

    "We wanted to make sure that we entered the market with right models and right partners. So it took us time to look into these issues. We were also looking at developing back-end support, as well as invested on the plant during the period," he added.

    Stroud, however, did not share either the investments made at the plant or its annual production capacity.

    During the 2012 edition of the Auto Expo, the company had announced its entry into the Indian market with seven models. However, the company did not go ahead with its launch plans.

    The company will assemble four models in its newly established plant in Manesar, while the rest would be come as completely-built units from its plants in the UK and Thailand.

    It would assemble the Bonneville T100, Daytona 675R, Street Triple, Speed Triple and Thruxton in Manesar. The rest -- Rocket III Roadster, Tiger Explorer, Tiger 800 XC and Thunderbird Storm - will be imported into the country as completely built units (CBUs), it added.

    While the Bonneville is the lowest priced at Rs. 5.7 lakh, the costliest bike from the Triumph stable in India will be the Rocket III Roadster tagged at Rs. 20 lakh.

    The company said it will open four dealerships shortly in Delhi, Mumbai, Bangalore and Hyderabad.

    "We plan to open two dealerships at Bangalore and Hyderabad by the end of December. Dealerships in Mumbai and Delhi will follow after that. We plan to have nine dealerships across the country by March-end," Triumph Motorcycles India Manging Director Vimal Sumbly said.

    He added that the company will start taking bookings of bikes during the second week of December and deliveries would begin from the first week of January.

    Commenting on the potential of the Indian market, Stroud said: "India is an exceptionally exciting market for us and the premium motorcycle segment in the country is seeing tremendous growth. This is the right time to establish our foothold here."

    The company's main focus this year will be to successfully establish Triumph's presence in India, he said,

    adding that Triumph has tied up with HDFC Bank to provide loan facility.

    When asked if the company could go for a full-scale bike production in India, he said there no such plans at present. The Indian super premium bike market is estimated to be around 2,500 units per annum and has already attracted global players like Harley Davidson, BMW and Ducati to set up shop here.

    Triumph, which employs around 2,000 people globally, is the largest British motorcycle manufacturer and has more than 740 dealers across the world.
  9. Viny

    Viny Esperto

    Great news, but if they could have made it a year ago, probably prices would have been 25% less, and that would have rocked up the SBK market in India.
    Rocket III is brutal :)

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