Discussion in 'Fiat India News' started by NAREN64, Jun 15, 2010.
We need to do a Anna Hazare to save FIAT !!!!
i agree with u 1000% my friend bnzjon.
vote for it
is fiat india's public relation department handeled by tata? if so fiat india should handle it on their own:firey.......
Fiat India should promote on their own agressively
FIAT Italy need to look into the FIAL Operations and Sales now. They need to do a survey for the current requirment of the INDIAN Customer. Then they need to launch new cars instead of same cars with another engine options. FIAT India need to add cars in its Car Portfolio.
Fiat should start the campaigning of the new car which is to be launched soon in India by NOW,
1. About FIAT Brand store: I think FIAT should launch FIAT Brand store urgently. A huge fully glass showroom with around 6 ft FIAT logo at 2-3 places. Interior only in silver, white and red colour i.e iconic to FIAT brand. Walls pasted with history of all brands of FIATs(maserati/Ferrari/Alfa romeo/D. Chrysler etc) with photos of various models. 01 500,Linea and Punto each on showcase. One iconic FIAT1100 as a Historical car in India. Testdrive cars for T-jet, Punto 90Hp. All Merchandize items like FIAT caps, keychains, mugs, calenders, posters, T-shirts, DVDs, toy models (all from old 500, 1100 to Linea) etc. Booking form with preference for delivery from 01 of the dealer. A team of sales representative who knows everything about FIAT cars. Offer Italian coffee :drinks to every serious customer if he is ready for booking. Offer surprise gift after booking the car. Ensure the same hospitality till he gets delivery from Dealer ( and later also)
2. At FIAT factory- Why don't FIAL put a huge (25 ft) glass/acrylic illuminated (from inside) circular (exact shape of FIAT logo) box type logo on Ranjangaon highway near factory turn. It will give great look for passerby. Everyday thousands of 4-wheelers are passing on the road, it will give a solid look of (visible from both sides) presence of FIAT. Every body will know FIAT factory is one of the biggest plant in Ranjangaon MIDC. Also At every 5 Kms on the Pune - Shirur road a FIAT sign board should come with distance from factory. It also make good Advt.
Great ideas nk4FIAT but Fiat India should consider these sort of ideas seriously....
Super Innovative idea dude, Hope if the fiat officials are reading these threads, We at the TFI are giving them more ideas for the better campaigning of the cars
Separate names with a comma.