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Fiat Marketing - Campaigns, Advertisements, Sales Promotions

Discussion in 'Fiat India News' started by NAREN64, Jun 15, 2010.

  1. Raj_pol

    Raj_pol Regolare

    Messages:
    495
    Bangalore
    Punto Evo 1.3
    We should hold on with Sunny Leone. First get the Abarth Punto. Atleast a 120 BHP T-jet plonked in plus all the features and creature comforts. Advertise it as very hot - and make Sunny say that. Baas game over for competitors :D
  2. punto_emotion

    punto_emotion Esperto

    Messages:
    1,245
    Bangalore
    Grande Punto 1.3
    WP_20141104_002compressed.jpg

    A pleasant surprise this morning. Full page add in TOI
  3. punto_emotion

    punto_emotion Esperto

    Messages:
    1,245
    Bangalore
    Grande Punto 1.3
    Perfect example of making use of the opportunity. Smart work by VW marketing team to cash in the latest buzz word in the Indian auto market-'safety'

    WP_20141110_001compressed.jpg

    Feel Fiat missed the trick. They could have adopted the 'safest car' USP by introducing Air bags / ABS in base variants of their recent launches. Including New Linea.
  4. vivek_lko

    vivek_lko Amatore

    Messages:
    237
    Noida
    And yet another way how Volkswagen is advertising there safety.Wish Fiat would have taken the lead and read TFI!! I saw many TFIans suggesting an equivalent ad for Fiat too!!

    Raj_pol and jackharrisw like this.
  5. VIJENDRA SINGH

    VIJENDRA SINGH Amatore

    Messages:
    173
    DIBIYAPUR
    Linea T-Jet
    Excellent idea Sirji:)
  6. vayfiat

    vayfiat Amatore

    Messages:
    220
    Bangalore
    FIAT should get Punto tested in NCAP soon and start advertising via TVCs. This is one of those rare opportunities for FIAT.
    jackharrisw and VIJENDRA SINGH like this.
  7. acechip

    acechip Superiore

    Hmm. Looks like VW has been combing TeamFiat with a finecomb recently !
    Refer my post #306 at the link below
    http://www.teamfiat.com/threads/fiat-avventura-test-drive-review.13191/page-31#post-841921972
    Last edited by a moderator: Nov 12, 2014
  8. asimpleson

    asimpleson Esperto

    Messages:
    2,999
    Heptanesia
    Linea 1.3
    acechip likes this.
  9. acechip

    acechip Superiore

    Thanks @asimpleson. I was also wondering that there should have been an easier way than how I described!
  10. sandipan_r15

    sandipan_r15 Superiore

    Messages:
    749
    HALDIA
    WEST BENGAL
    Grande Punto 1.3
    This ad is from todays KOLKATA edition of TOI.

    austin.png
    prabhjot likes this.

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