Yes, they have invested and for that they are getting FIRE and multijet technology. Agreed Fiat too is getting a lot from this JV, like service centers crowded with drivers, salesmen ready to sell a TATA vehicle over a Fiat, hardly any follow up on service issues, spares problems, sleeping management on brand awareness. And oh, I forgot, the superior numerical value of 168 service centers. Now Ratan Tata might be a pal with Sergio as he claims, but it doesn't seem to translate into a fair deal for the brand management as far as Fiat is concerned. That 2,000 crore seems to have been spent in creating extra floor space (is it really there?) along along with a few ads. Had this issue been discussed before inking JV, Ratan Tata and Rajeev Kapoor wouldn't be lamenting the same issue in their interviews this day.