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Fiat India - Sales (2011) discussion - continued

Discussion in 'Fiat India News' started by Ravi, Jan 31, 2011.

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  1. kedarbendre

    kedarbendre Esperto

    Messages:
    4,215
    MH 12
    Exactly. At this point of time aggressive marketing is required for Diesel cars. What is the use of that mileage rally which was organized by FIAT. I neither see any a big news on that nor a marketing for that.

    Sales advisor from Pandit Auto informed me that new brochured will be coming with photos of winners of the mileage rally. I am still waiting for those brochures. New brochure for Punto is really good & is of high quality.
  2. sungoa2010

    sungoa2010

    Messages:
    2,878
    Goa
    Whenever I park my car in basement of shopping Mall in Goa I used to get a brochure of Figo advertising 'Car of the year' awards. Even in Goa ford has a very aggressive marketing. When I esquired why there was no free camp in Goa(as mentioned in website) TASS people said there was no proper circulation from Fiat side. This is the problem. I had many times reported to Fiat that there was no free camp in Goa. There was no effect. So now I have to believe the words of TASS people. Fiat is not concentrating every where. They are concentrating mainly on Pune, Mumbai, Banglore.
  3. gurjinder

    gurjinder Staff Member Janitor

    Messages:
    3,989
    Punjab
    If FIAT want sales to improve, then the following deserve a launch:

    1. Grande Punto, not Evo with the 1.4l 105bhp MultiAir.

    2.Linea 1.6MJD with 6 spd gearbox AND Dualogic semi automatic.
    And prices bang in Verna's territory or lower

    Gurjinder.
  4. gagi_vid

    gagi_vid

    Messages:
    41
    Belgaum
    i wanted to booked 90hp.. but cant understand why fiat is not serious with their advt, and their worst marketing, rumor's spread around about punto face-lift, change in interior's. i LL still wait for that..
    i asked dealer here in belgaum about change interiors, he said sir we haven't herd it from fiat, don't no are they serious? i ll wait till august or el's i ll change my plan..
  5. ninads123

    ninads123

    Messages:
    59
    Nashik
    Fiat sales in May 2011

    2148 units of Linea and Punto.
  6. nkrishnap

    nkrishnap Staff Member Janitor

    Messages:
    1,900
    Bangalore
    Bangalore
    Linea 1.3
    An aspect for FIAT car sales that one should not is - The metros is where FIAT sells. The tier 2 and Tier 3 cities the sales would be far lesser than the Tier 1 cities. Somebody from FIAT should analyze this information to identify ways of improving sales in the Tier 2 and Tier 3 cities. The sales will definitely improve.
  7. jayadev

    jayadev Esperto

    Messages:
    1,057
    Kannur, India
    Kannur
    Grande Punto 1.3 90 HP
    i have noticed where ever dealership experience is good fiat sells well.
    i can quote example of my own home town .
    when i bought my fiat back in nov10 everybody stared at it like an alien car, but now it is almost common car with good reputation .
    (this happened in last 6month)
    earlier from 2-3 car in a week to now 4-6 cars a day.
  8. sid_10000

    sid_10000 Regolare

    Messages:
    297
    Pune
    They should come out with Linea 1.4 TJET with an auto gearbox first
    and a PUNTO TJET as well...

    Punto Auto with 1.3 MJD engine will be a good choice as well...
  9. jayadev

    jayadev Esperto

    Messages:
    1,057
    Kannur, India
    Kannur
    Grande Punto 1.3 90 HP
    what could be the pricing?

    average indian consumer aims at no more than 6 lakh for hatchback and 8 lakh for sedan.
  10. Ichimaru

    Ichimaru Regolare

    Messages:
    376
    Gurgaon, India
    Time and again I have posted this... FIAT's line up should be :
    1.2 Punot ~80ps across all variants
    1.3mjd vgt across all variants
    1.4 tjet punto sport and punto sport+ (like the one displayed in auto expo)
    also a punto 1.3 mjd vgt with dualogic

    Linea 1.4TJET across all variants
    Linea 1.6MJD vgt across all variants
    and both with dualogic gearbox

    a sub punto car which has the 1.3 mjd fgt (75ps) diesel
    and a 1.0l petrol ~70ps
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