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Fiat India - Sales (2011) discussion - continued

Discussion in 'Fiat India News' started by Ravi, Jan 31, 2011.

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  1. mhitesh

    mhitesh Amatore

    Messages:
    158
    Airoli, Navi Mumbai
    Airoli, Navi Mumbai
    Grande Punto 1.4
    I don't think that launching a costly car will help FIAT gain its lost image, FIAT needs to understand the customer, they understand the needs but they need to further understand that a third party vendor specially in India will only take advantage of technology FIAT is offering.

    VW created a hype before launching its Polo, also German cars are associated with being more sturdy, rugged and better performance cars, they understood the Indian mind and made ads that connect with Indians, FIAT has to do the same and if not showrooms should atleast launch FIAT Service Centers.

    FIATs engines are definitely not a problem and I further don't think that sales and ASS are much of a problem in big cities, the problem comes specially down south remote locations and there in the EAST where they are srsly lagging.

    Further there are people who don't know that Ferrari, Alfa Romeo, Masaretti, etc are all owned by FIAT and they still see FIAT as a taxi and believe it to be an Indian Brand "PREMIER" car.
  2. Tony

    Tony Esperto

    Messages:
    2,048
    Kalamboli, Navi Mumbai
    Kuwait
    Grande Punto 1.2
    Absolutely right Hitesh, majority of people think that FIAT means padmini and 118NE, this is all because lack of commercials nothing else,
    Advetrisement is the only place that has not been looked upon by FIAT INDIA.
    Coming back to the Topic any news about the sale of FIAT in the month of Arpil 2011.
  3. gurus

    gurus Amatore

    Messages:
    122
    BLR/AZ
    ya, even thier advertisements are of 90's type. in a small box. Where as other brands are getting innovative in thier ad strategy.
  4. kedarbendre

    kedarbendre Esperto

    Messages:
    4,215
    MH 12
    What happened to FIAT UNO. People were saying that it will be launched at the end of the 2010 or Early 2011. Where is UNO. Now FIAT need a small car which will placed under Punto in every aspect so that FIAT will kill market of FIGO, Indica, i10 etc. They need to laucnh CNG or Diesel car which will be priced under 5 lacs. Its OK if they wont add too many features in it but they need to focus on numebr of cars in their portfolio & the FUEL EFFICIENCY of the Diesel engine.

    Look at TATA they are shouting 25kmpl for their INDICA.

    Come on FIAT launch at least one small car which will be priced under 5 lacs.
  5. Tony

    Tony Esperto

    Messages:
    2,048
    Kalamboli, Navi Mumbai
    Kuwait
    Grande Punto 1.2
    Really donno when the FIAT's will open up their TRUMP card when they have a while pack with them, and just sharring it with others, where is the small car made for INDIA?????
  6. Sumit

    Sumit Superiore

    Messages:
    607
    Munger
    Fiat sales figures stands at 2049 for the month of april '11. gr8 to know that sales figures show a jump from 1800 units last month.
    Last edited by a moderator: May 1, 2011
  7. Tony

    Tony Esperto

    Messages:
    2,048
    Kalamboli, Navi Mumbai
    Kuwait
    Grande Punto 1.2
    Yahoooooooooooo thats something really gud news Sumit, Huraayy
  8. sungoa2010

    sungoa2010

    Messages:
    2,878
    Goa
    Great news. Infact these days I am seing more Punto on road.
  9. today saw a new wine punto.
    it was drool worthy
  10. Ichimaru

    Ichimaru Regolare

    Messages:
    375
    Gurgaon, India
    OMG!!
    How did this happened? Specially considering that new verna and fiesta are round the corner and sx4 diesel just got launched?
    Is it the punto??
    nevertheless, i am seeing more n more puntos as well as lineas here in Noida (with a couple of tjets as well) :D
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