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Fiat India - Future Plans

Discussion in 'Fiat India News' started by Ravi, Dec 6, 2012.

  1. Ravi

    Ravi Staff Member Janitor

    Grande Punto 1.3
    Updates on Fiat Portfolio

    - Below pictures shows plans in India in detail -



    * Fiat owns 12 companies including global players like Jeep, Alfa Romeo, Ferrari and Maserati
    * Fiat is leader in diesel technology, partnership makes technology sharing easy
    * Asia Pacific a key market for growth
    * China and India are key focus markets
    * Regional group office established in Shanghai in 2011, to integrate the Fiat business in Asia Pacific
    * China driving Keep sales in Asia
    * India is their biggest market in Asia and fifth largest in the world as per projection
    * In 1950, Fiat assembled the 500 with Premier Group, followed it with the 1100
    * In 1970, Premier Fiat agreement expired, the 1100 was renamed to Padmini for 25 years
    * Fiat to directly distribute Fiat-Chysler Group cars
    * Rs. 15,000 crore invested in India
    * India is expected to grow at 9 percent per year
    * Fiat will get a new small car in the B+ segment
    * Fiat will also get new C segment cars and enter the SUV segment
    * Today Punto and Linea cover 22 percent of the market
    * 2011 Fiat volumes was 0.7 percent
    * Company looking to obtain 5 percent market share by introducing new products and will adapt to local requirements
    * Fiat will directly take the distribution process and give customer’s a real Italian experience
    * To establish the Fiat brand in India the focus
    * Fiat brand philosophy is to make products that improve the quality of life
    * The company will cater to young tech savvy Indian customers, their key target is auto enthusiasts
    * Fiat will focus on diesel technology, will give customers good technology at value for money price
    * To launch 4 new products between 2013 and 2014
    * 2014 new gen Punto and SUV will be launched
    * All new Linea to be launched in 2014, will get 1.6-litre Multijet diesel engine

    Updates on Jeep Portfolio

    * Jeep was established in 1940 and is sold in 140 countries in the world
    * Jeep vehicles are used by the US Military
    * Today Jeep is No. 1 SUV brand in the US, with over 7 million Jeep vehicles sold globally
    * Chrysler will launch Jeep Wrangler and Grand Cherokee in India in 2013
    * Jeep will bring B-segment SUV in 2015 and C-segment SUV in 2016
    * By 2016, Jeep will cover all SUV segments
    * B and C-segment SUVs will get 1.4-litre petrol and 1.6-litre diesel engines
    * Fiat will get B-segment SUV with 1.4-litre petrol and 1.3-litre diesel
    * Fiat will unveil Abarth in India
    * 9 new models from Fiat, Abarth and Jeep
    * Fiat’s growth strategy is to focus on distribution and customer satisfaction
    * Jeep will be 100% controlled by Fiat
    * Fiat will cover 126 cities, Jeep in 25 cities with 32 dealers
    * Fiat to offer dedicated organization to offer financial services, which will be launched in April 2013
    Last edited: Dec 6, 2012
  2. nkrishnap

    nkrishnap Staff Member Janitor

    Linea 1.3
    Seems like finally the 1.6 is making its way into India. But Fiat please ensure that neighter TATA or Maruti get these engines. If the 1.6 is given to them, its like nailing your own coffin.
    5 people like this.
  3. zenwalker

    zenwalker Esperto

    Evo then? But would be great if they atleast tell the customrs whats the expected booking start dates.. :(

    - - - Merged Post - - -

    I guess TATA, Maruti, etc. listning to this news already would have started planning about importing projcect plans with FIAT :eek:
  4. nithin.v

    nithin.v Amatore

    For time being no news about Multiair Engines. :( . At last 1.6 reaches india by 2014 and new punto (evo may be). Kudos to fiat
    Last edited: Dec 6, 2012
  5. Vikrant Joshi

    Vikrant Joshi Regolare

    Jeep intends to cover SUV space fron B to C segment! Abarth coming..Wow!
    Last edited: Dec 6, 2012
  6. nkrishnap

    nkrishnap Staff Member Janitor

    Linea 1.3
    Abarth news is music to the ears. Hope it really materializes.

    I will go upgrade my current linea to 1.6 for sure.
    1 person likes this.
  7. Ravi

    Ravi Staff Member Janitor

    Grande Punto 1.3
    Re-confirms they are still positive on India.

    When? This is very immediately needed in 2013.

    So we can see around 10K Fiat cars selling per month, good luck!!
    9 people like this.
  8. sungoa2010


    Great news. We need to give space for more models and more ownership thread. Our meets is going to accompany by Jeeps and Abarths:dance:dance:dance
    10 people like this.
  9. zenwalker

    zenwalker Esperto

    Lol yea, hope now the market wakes up, people rush to the showroom to see how beautiful FIAT cars are, dealers start making some chirps about FIAT cars, and finally roaring sounds of FIAT all over the road ;)
  10. fiatlover

    fiatlover Esperto

    Grande Punto 1.4
    Feeling good to hear FIAT is coming up up with clear long term strategy for India. From a buyer's perspective, it is good to know that FIAT has great long term plans. Until now, all we heard were just rumors. Now we are hearing these from FIAT, officially.
    Does this mean that FIAT as of now will not a take a serious effort to win the mass market ?

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