So why did FIAT landed in this problem in the first place? Did the management not cared much or is it because the Tata dealers lured away FIAT customers and still FIAT folks slept happily after? What was the real problem? One of the CEO was replaced by a new CEO at FIAT india. That means the old CEO was lame and cause of this downfall? Although i do not entirely blame on just CEO, every body is part of the blame because all are responsible. P.S: Sorry if i have missed out a past thread/post about this topic.