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FIAT ad's from the globe

Discussion in 'Fiat Global News' started by Chaos, Aug 18, 2010.

  1. prabhjot

    prabhjot Esperto

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    The hilarity of this ad for the 500L in the USA! Something else...Olivier Francois, marketing head for FCA globally but esp the US, where FCA is one of the highest spending car company advertisers, is as much a whiz at his job as Marchionne is at his!

  2. Saket Sidana

    Saket Sidana Regolare

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    Linea T-Jet
  3. prabhjot

    prabhjot Esperto

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    http://money.cnn.com/news/newsfeeds/articles/prnewswire/DE76562.htm

    This is a banal and miniscule example of FCA USA's farout, hyperactive and sprawling PR and advertizing efforts in the US.

    Does make you wonder how the same firm can be so timid and mostly quiet in India? Perhaps, they feel this chapati market is not as buttered as that hot-bagel one...?!
  4. prabhjot

    prabhjot Esperto

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    A sweet, behind-the-scenes (i.e., FAKE sincere!) ad film-about-the-making-of-the-famous-and-controversial-ad-film for the Jeep Renegade.

    Starring, despite appearances, Olivier Francois himself, marketing wizard for FCA esp in the US and in Europe
  5. prabhjot

    prabhjot Esperto

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  6. prabhjot

    prabhjot Esperto

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    bharath and Vidhyashankar Kannan like this.
  7. prabhjot

    prabhjot Esperto

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    Lovely new ad for the 500X
  8. prabhjot

    prabhjot Esperto

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    Quite the Hollywood movie-trailer-style american ad for the Alfa romeo Giulia!

    PS: Could fca india even think of as blunt yet wordy and pseudo philosophical an ad as this for an indian model? "Tchee!" would be the likely, albeit hypocritical response, no? As yet, things may change in just a year or two, in time for the new models in 2017/2018.
    PradeepM likes this.
  9. prabhjot

    prabhjot Esperto

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  10. prabhjot

    prabhjot Esperto

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