http://wardsauto.com/industry/dodge-resurrects-iconic-muscle-marques?page=2 The Ford Mustang has been launched here in India, and is seeing good demand. Hence, i am posting this, since Dodge is THE specialist muscle-car a la Americana brand, now, under FCA. FCA is pretty much (for now) giving up on compact and even midsize mainstream sedans in the usa market. And is positioning DODGE instead as an out-and-out American MuscleCar/Performance brand, with distinctive american big v6 and v8 engines including the crazy Hellcat 707hp one. Dodge is being twinned to Alfa Romeo, platform-wise, only of course much more American 'macho' in style. An Alfa Romeo-based d-performance-suv will be made in Italy alongside the Alfa Romeo Stelvio d-sports-suv (Porsche Macan competitor) and exported to the usa as a Dodge, in 2018. RetroModern works well in parts of the usa market, where brand and even sub-brand loyalties and identities, and sometimes even whole-subcultures can be very strong (unlike India.) The current Dodge Charger and Challenger are by far the best sellers in their respective segments, and are due to get their replacements only in 2020-2021 (either Alfa- or Maserati-based), thereby ensuring economies of scale for all the brands and models across these quintessential American and European/Italian brands. Meanwhile FCA is pouring a lot of ad and marketing dollars into developing the Dodge 'american muscle' heritage and focus, such as the 'experiential marketing' events listed at Detroit in the link above. Who knows? There will maybe develop a (tiny but lucrative) market for American Muscle cars in India too, just as there hopefully is for American suv-s aka JEEP? After all the Mustang's seen great uptake here already? After all, too, the famous SRT Jeep Grand Cherokee v8 monster suv is being launched right now? The funny thing being that in late colonial times and in the immediate post-independence years cars in India were usually big, brawny, ornate-chrome etc American ones, mostly. China in that sense is very different to the Indian market/public: there American brands and sub-brands have tremendous special-cachet, especially BUICK (rebadged Opels), Ford and JEEP. But now also Cadillac.